As an artist, I walk in our urban environment to “read” social clues to understand trends. Here’s what Wikopedia says.

For scientific disciplines, see Cognitive geography and Environmental Psychology.

Psychogeography is an exploration of urban environments that emphasizes playfulness and "drifting". It has links to the Situationist International. Psychogeography was defined in 1955 by Guy Debord as "the study of the precise laws and specific effects of the geographical environment, consciously organized or not, on the emotions and behavior of individuals."[1] It has also been defined as "a total dissolution of boundaries between art and life". Another definition is "a whole toy box full of playful, inventive strategies for exploring cities... just about anything that takes pedestrians off their predictable paths and jolts them into a new awareness of the urban landscape."